Tata Motors launches $10,000 electric hatch; deliveries of Tiago.ev start in January

Tata Motors, India’s leading automaker, launched the newest member of its EV family last week: the Tiago.ev. Tata is offering special introductory prices starting at INR 8.49 lakh (US$10,000) (All India – Ex-showroom), for the first 10,000 customers (of which 2,000 will be reserved for current Nexon EV owners) and Tigor EV).

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Equipped with a permanent magnet synchronous motor, Tiago.ev offers a maximum power of 55 kW and a total torque of 114 N m. The Tiago.ev accelerates from 0 to 60 km/h in 5.7 seconds. The car comes with two driving modes, City and Sport, along with four levels of regeneration settings in each of the driving modes. This provides maximum customization according to the customer’s driving styles. With level 3 regeneration settings, it offers a single-pedal-like driving experience.

Reservations for Tiago.ev will start on October 10, 2022. Customers can reserve their car by paying a reservation amount of INR 21,000 (US$254), at any authorized Tata Motors dealer or on the website. Deliveries are scheduled to start from January 2023.

Having pioneered the electric vehicle market in India, we have successfully led its growth and penetration in recent years. We believe that “now” is the right time to accelerate the ongoing revolution towards the future of mobility by introducing vehicles that will encourage the rapid adoption of electric vehicles. With the launch of Tiago.ev, India’s first electric hatchback, the nation can take a big step forward in pursuit of safe, clean and green mobility. It’s an ideal fun hatch that offers premium, safety and technology features, ecological footprint, energetic performance, all made even more desirable with the added bonus of low cost of ownership. It will be the first in its segment to offer best-in-class connected features as standard on all models, typically offered on more premium cars. It comes with two battery pack options and four different charging solutions, allowing customers to choose the combination that best suits their mobility needs. With its exhilarating and easy-to-drive experience amid luxurious surroundings, the Tiago.ev is likely to become the favorite car of every member of the family.

In addition, with the aim of making our electric vehicles more accessible, with this launch we entered 80 new cities, expanding our network to more than 165 cities. We are confident that this move will help more and more customers adopt electric vehicles as their preferred mode of personal mobility. We remain focused on playing our part in meeting India’s commitment to reduce the carbon footprint of car emissions and will offer more choice to customers with a portfolio of 10 EVs by 2026.

—Shailesh Chandra, managing director, Tata Motors Passenger Vehicles Ltd. and Tata Passenger Electric Mobility Ltd.

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