Mile Marker Industries, Inc. Announces Brand Representation by Automotive TV Personality Courtney Hansen

POMPANO BEACH, Florida and LOS ANGELES, September 10, 2022–(BUSINESS WIRE)–Mile Marker Industries, Inc., a Pompano Beach, Florida-based manufacturer of high-quality replacement automotive bushings, winches, recovery equipment and accessories, government/defense industry products /public sector today announced its partnership with well-known automotive television personality Courtney Hansen. Hansen is a well-known personality and enthusiast in the car, truck and aftermarket industry who recently launched a new MotorTrend series RIDE OF YOUR LIFE WITH COURTNEY HANSEN which premiered on Wednesday, September 7, exclusively on MotorTrend+. In RO-YL (ride of your life) Courtney serves as Executive Producer and in this twelve-episode series, she’ll be busy on both sides of the camera.

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Courtney Hansen (Photo: Business Wire)

Courtney, the leading lady of automotive television, first achieved popularity and a devoted following around the world as the spunky and lovable co-host of TLC’s hit car makeover show “reviewing“, where he also got his hands dirty helping teams led by car design legend Chip Foose transform a rudimentary ride from a spectator into an ultimate show car in just one week. The show garnered a devoted following around the world. world that is still going strong to this day.During his time in reviewing Courtney also co-hosted the specials. “Rides: Biggest Spenders” Y “Million Dollar Engines” for TLC.

Courtney Hansen grew up a pit girl as her family once owned Brainerd International Raceway, just north of Hansen’s hometown of Orono, Minnesota. Her father, Jerry Hansen, is the winningest driver in SCCA history with a staggering 27 national titles.

After several seasons of reviewing Hansen went on to host 10 seasons of Power Bloc/Power Nation for Spike TV, and in later years for NBC Sports and CBS Sports, a two-hour block of four popular car shows. Each week he showcased million-dollar rides, rare classics and souped-up vehicles and brought his enthusiasm and insight to interviews with celebrity collectors, race car drivers and celebrity guests, including Jay Leno.

Hansen has worked with NASCAR, interviewing top Cup drivers, reporting from the track and pits and discussing the latest in automotive technology. She brought her knowledge and passion for cars to the role of host of the speed channel Serie, “Vinsetta Garage”, interviewing celebrities and immersing yourself in car culture across America. she was hostess “Total Outdoor Man Challenge“for Versus Network, he was a key player in Spike TV’s live awards show “Car Rox” and hosted the Spike TV special, “Big constructions”. Courtney presented the pre- and post-auction shows for the prestigious Barrett-Jackson auction for several years for Cox Communications. She frequently organizes satellite media tours for companies like Toyo Tires and Auto Trader. Her popularity and credibility have earned her the role of spokesperson for major corporations such as 3M and the Fortune 500 company Chevrolet. Courtney has appeared in numerous television commercials and has been interviewed about her knowledge and experience on many prime time shows. star, including The Tyra Banks Show Y late show with Craig Ferguson.

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In addition to her television work, Courtney is an accomplished author: her book, The Garage Girls guide to everything you need to know about your car was published in 2005 and is aimed at women and first-time car owners. She also writes a biweekly column in a syndicated newspaper found in the US and Canada titled “Courtney Hansen: Full Throttle”, and previously wrote the “Garage Girl” column for FHM Magazine. Also, in 2005, Courtney was awarded the Ford Award “Life in Unity” Grant.

Courtney is delighted to represent the Mile Marker brand: “I’m excited to be a part of the Mile Marker family,” Courtney said. “I love working with smaller, nimble, high-quality OEM parts and accessories manufacturers. For nearly four decades, Mile Marker has been known for its rugged buckets, winches for trucks, SUVs, ATVs, UTVs, and even marine applications, and In addition to the B2B and DTC/B2C markets, it has been producing high-quality products for the US Department of Defense for years, and its heavy-duty winches can be found at AMGeneral HUMVEE and Army General Dynamics. FLYER military vehicles, but most of all I love Mile Marker’s tradition of going the extra mile for customers who trust their products.”

Mile Marker CEO Paul Fioravanti said: “The Mile Marker team is thrilled to have Courtney represent our brand. Courtney and her family have a long-established passion for outdoor, on- and off-road racing, car and truck customization, and Courtney is no stranger to upgrading vehicles with an enthusiast’s eye.

We will formally launch our partnership with Courtney, who will be with us during our showcase at SEMA in Las Vegas from November 1-4, 2022, helping her tell the Mile Marker story and help us continue to grow our brand as we launch some exciting new products at SEMA and in 2023.”

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Mile Marker recently launched the RHINO Pull 1000, a 1,000-pound portable winch that received praise and an award at SEMA in 2021.

Fioravanti added, “We have recently made significant investments in our facilities and manufacturing partnerships, R&D and most importantly bringing additional great people to our team to build on our history of innovative, exciting and category-leading products. We have lucky to have Courtney’s vision to help us tell our brand story.”


First established in 1984, Mile Marker Industries, Inc. is an ISO certified US-based company with a rich history serving our heroes in the United States military, commercial businesses and off-road enthusiasts. . As pioneers in the recovery industry, Mile Marker designs, manufactures (both in the US and through global suppliers), and markets the highest quality products, including winches, buckets, and recovery equipment, backed by a highly trained, professional and service-oriented team. Mile Marker can be found at and its military products site at


Read Courtney Hansen’s biography at

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Paul Fioravanti, MBA, MPA, CTP
Executive Director
Mile Marker Industries, Inc.
954 782 0604
[email protected]

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