74% ARR growth and more powerful media technology

Copenhagen, August 30, 2022 (GLOBE NEWSWIRE) — Aad northeither. 9202two

Media technology company Hypefactors reports solid growth for the first half of 2022. The key figures are:

  • ARR: 74% growth

  • Revenue: 79% growth

Revenue for the period amounted to DKK 4,528 million, compared to DKK 2,530 million in the first half of 2021, corresponding to an increase of 79%. Earnings before interest, tax, depreciation and amortization (EBITDA) amounted to DKK -0.198 million compared to the first half of 2021, which showed EBITDA of DKK -2.231 million. Hypefactors achieved an annual recurring revenue (ARR) of DKK 9.9 million as of June 30, 2022 (June 30, 2021: DKK 5.7 million), representing an increase over the last twelve months of 74%. The primary business focus was on direct sales to business customers using the full media intelligence platform. Hypefactors is an innovative media intelligence technology developed with artificial intelligence and machine learning in order to make the effect of communication measurable, as well as optimize workflows through automated and easy-to-use solutions. A combination of unique internal tracking technology and partnership agreements makes it possible to monitor everything from print, online and broadcast media to review sites and social media platforms like Facebook, Instagram, Twitter, YouTube, Pinterest and TikTok. In the first half of 2022, the platform was expanded, improved and refined, making the unique technology assets stronger than ever.

technological assets
The company launched its Names of Interest (NOI) technology in June 2022. The NOI technology is an implementation of Hypefactors’ proprietary AI-based Named Entity Recognition (NER), now taken to a new level of accuracy and scale. with NOI. NOIs are the media equivalent of ‘points of interest’ used in global navigation technology. The underlying AI NOI automatically identifies and classifies the names of products, services, companies, governments, foundations (or any legal body), countries, states, regions, cities, towns, landmarks, people, sporting events, and special occasions that may be useful. Or interesting.

By applying NOI enrichments live and continuously across all global media data, Hypefactors establishes a new technological foundation from which new levels of media monitoring accuracy can be achieved, new product solutions can be built of public relations/communications using NOI personalization and recommendations, and new solutions can be built for data-driven decision-making business segments such as marketing and finance.

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Combined with recent data enrichment additions to Hypefactors’ Atlastic media intelligence technology, incl. automated analysis of brand reputation and media mention trust, the inclusion of automated NER technology is an important cornerstone of the total solution. NOI is powered by AI-based NER developed by Hypefactors’ team of AI engineers and linguists. It builds on our pre-existing multilingual AI construction methods that are also used for our Reputation AI and Presence AI. The proprietary approach contributes to Hypefactors’ unique technology asset and intellectual property base. NOI is the foundational technology that takes media intelligence to the next level, and is the cornerstone of a number of innovative new product features planned for the second half of 2022 and 2023.

Entry Statement, H1-202two

DKK.

H1-202two

H1-2021

Income

4,528,437

2,529,778

Self-employment recognized in assets

3,627,572

3,002,280

Expenses of raw materials and consumables

-2,475,154

-2,115,657

Other external expenses

-697,503

-1,096,130

Grameitherss preitherFYoyou/meeitherss

4,983,352

2,320,271

Personal expenses
Earnings before depreciation

-5,181,332
-197,980

-4,551,396
-2,231,125

Depreciation, amortization and impairment

of intangible assets and property, plant and

equipment

-3,111,449

-2,340,300

PReitherFYoyou/meeitherss bmeFeitherrme FYonorthanorthCYoame YonorthCeithermeterme anorthd bills

-3,309,429

-4,571,425

Financial income

0

Financial expenses

-954,987

-412,536

Profit/loss before tax

-4,264,416

-4,983,961

Tax on profit/loss for the year

592,316

Northeastyou preitherFYoyou/meeitherss Feitherr youhme Ymear

3,67two,1

4,983,961

Balance bed sheet30 June

DKK

H1-202two

H1-2021

Active
Ongoing development projects
intangible assets

13,319,724
13,319,724

12,722,320
12,722,320

Other installations and accessories, tools and equipment
Property, plant and equipment


96,918
96,918

Deposits
Investments in fixed assets

233,940
233,940

233,940
233,940

Fixed assets

13,553,664

13,053,178

Trade accounts receivable

3,042,478

1,868,316

Corporate Tax receivable from

2,019,891

847,056

Advance payments

202,475

148,619

accounts receivable

5,264,843

2,863,991

Cash in bank and on hand

1,292,969

1,346,419

Current assets

6,557,812

4,210,410

Active

20,111,476

17,263,588

DKK

H1-202two

H1-2021

Commitments and fairness

Social capital

1,113,866

955,250

Reserve for development expenses

12,633,028

11,811,435

Retained earnings

-13,283,597

-13,513,900

Equity

463,297

-747,215

Other accounts payable
long-term debt

4,186,207
4,186,207

3,500,000
3,500,000

Trade creditors

3,559,352

4,010,212

Accounts payable to group companies

841,304

841,304

Other accounts payable

3,773,442

4,642,759

Deferred income

7,287,874

5,016,528

short-term debt

15,461,972

14,510,803

Debt

19,648,179

18,010,803

Commitments and fairness

20,111,476

17,263,588

panorama and capital resources
Demand for comprehensive media intelligence technology solutions is expected to continue to grow. The company still expects to achieve an ARR in the range of DKK 10.5-12.0m by the end of 2022. Continued investments in technology and business scale to ensure long-term ARR growth are expected to result in negative EBITDA. The board continually seeks to optimize the company’s capital structure. To support business growth and strengthen capital and capital resources, a group of investors injected MDKK 6.0 into the company (in a private placement, capital increase) in combination with a conditional commitment from Vaekstfonden (Danish state investment fund ) to issue an MDKK 4.0 loan. The first tranche of the loan (MDKK 2.0) from Vaekstfonden was paid to the company in the third quarter of 2022.

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On hyperfactors WHAT

Hypefactors is an AI-powered, integrated Earned Media technology platform to support better media intelligence and reputation/trust management.

Hypefactors combines data, analytics, technology, and tools to deliver a unified, easy-to-use experience. With all the tools to automate and facilitate the work, and all the data to document the results. In addition to media monitoring on the different media channels, the platform provides access to a number of facts, incl. automated documentation of the monetary value and quality assessment of each third-party media mention. The platform also contains other time-saving tools such as automatically generated media reports and a mobile app that provides access to real-time media mentions. The company is listed on the Nasdaq Growth Market in Copenhagen, Denmark.

For more information, contact:

Casper Janns, CEO: Tel: +45 20167481, email: [email protected]

Pierre André Montjovet, Chairman of the Board: Tlf: +41 (0)78 922 33 0,
email: [email protected]

hyperfactors WHAT
Kronprinsessegade 8B
1306 Copenhagen K
Denmark
hypefactors.com

Certified Advisor
Denmark
Østergade 26B
1100 Copenhagen K
Kim Harpøth Jespersen, Partner, M +4552150243, Email: [email protected]
www.oaklins.cometer

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